How Americans Fintok used – TIKTOK Financial version – in 2024

Tiktok is not just to show your dance moves. Users of financial ticks have gained 42 parts of financial knowledge from the platform throughout 2024, according to new research.

The survey made 2,000 Americans using Fintok – the financial side of the tiktok – evenly separated from the generation.

According to the results, the younger generations are benefiting from those at the fingertips, as Gen Z obtained on average 49 parts of advice, information or financial knowledge; While the millennia won 44, while children’s booms withdrew with an average of 32 pieces.

Prior to the existence of Fintok, the answers usually received their financial advice from family members (47%) or friends (40%).

Still, Americans were then more likely to go to other social media sites for information (40%) than on the financial website or blog posts (37%).

More than a quarter of General Z (27%) even learned about school finances or an educational environment, nearly four times more than Gen X or Baby Boomers (both 8%).

Considering all the different sources, today, 50% believe that the information they receive to the fino is better than the other platforms they have used.

Performed by Talker Research on behalf of the Chime banking app, the survey was closed to discover how Americans are using Tiktok, and Fintok specifically, to improve their money movements – and explored popular trends throughout 2024.

In 2024, FINKS users experimented with “Hustling Side” (38%) and tried “paying debt trend” (25%).

Others sought modern concepts and tendencies such as “passive income” (25%), “Crypto Investing” (20%) and “Ready of Cash” (17%).

“No County Challenge” (20%) and “100 Method of Envelope” (16%) were also on response radar this year.

Typically, Americans stick with a new trend for an average of four weeks, and the proven finish trends in 2024, Americans found on average 44% to be successful.

“Success” is not only determined by seeing benefits (46%), but also learning something new (36%) or feeling more secure in their financial abilities (33%).

Despite less than a 50% success rate in specific trends, nearly two -thirds of all responses (65%) feel safer financial since the use of fintok.

68% others even admit that it has improved their home financial situation; This may be why 53% are planning to use more finish in 2025 than those in 2024.

“Budgeting/Savings” (25%), “Investment” (24%), “Credit/Credit Results” (22%), “Inflation” (20%) and “Money Flow” (19%) were the most required conditions in Fintok this year.

Although General Z was known as ‘Generation Tiktok’, the results found that only 15% of General Zers have never met with a financial advisor or bank employee personally, compared to 27% of children’s boomers.

“It is clear that while the levels of trust are still increasing when it comes to finoc, many are embracing and integrating it into their daily lives. The digital era is here and is here to stay. “

Nearly one -third (32%) admit that they are embarrassed to ask their loved ones for financial guidance, and 48% more believe they have more financial knowledge than other people in their lives.

In fact, 76% are open with their friends and family about the use of Fintok for financial planning. Interestingly, millennia are the most open generation, as 36% are “very open” about their use of FinToc, compared to only 24% of children’s boomers.

Fintok or otherwise, 44% of Poles Americans agree that those who are not on social media are making a concern themselves, not only financially but culturally.

“Social media has claimed its actions in American culture and society. What was once just conversations rooms and a gang of selfie has now become a rich knowledge of any kind of person,” said Rianka R. Dorsainvil, Customer Certified Financial Planner Chime. “Finok is the perfect example of how social media has evolved in a very short period of time, and is a great opportunity to learn and expand your current knowledge.”

Survey Methodology:

Talker Research surveyed 2,000 Americans who use Fintok evenly separated from generation (500 gen Z, 500 Millennials, 500 Gen X and 500 Baby Boomers); The survey was ordered by Chime and was administered and carried out online by Talker Research between November 1 and November 6, 2024.